THE BEST SOUVENIR HUB IN TOWN
At first, it may seem like an open-air museum, but stay a little longer, and you'll feel its vibrant heart—its people, places, and centuries of history and tradition.
CITYROSE is the first digital guide that contains in the palm of your hand all the useful and valuable information needed to make your next trip unique.
Discover the most important activities in the area, participate in exclusive events and savor the most authentic side of the city.
Digital Guide
LOOKINGFRWRD
Collective space
for skilled peolple >>>
FLORENCE based.
WE THINK,
PROJECT,
REALIZE.
The purpose of CITY MAP is to present the city from a different point of view, less commercial and more related to the truer opportunities that the city offers.
A mix of places, tips and directions, to discover the real life that animates Florence, its people and its daily life. Enjoy :-)
CITY MAP
Analog Giude
SCENARIO is a craft workshop that celebrates the beauty of Florence through unique creations made of certified paper. Each work is handmade with passion and attention to detail. Created to tell stories and stir emotions, inviting you to rediscover the charm of craftsmanship made in Florence.
SCENARIO
Interior gift
Forget the classic and trivial souvenirs: GREETINGS FROM is a line of unique and original tee shirts made by Colla to promote the city's playful mood, with graphics related to the world of classic 1970s postcards, typical of Italian vacation spots. Dress the real Florence, don't dress fake.
GREETING FROM
Wereables
LOOKINGFRWRD
Digital space
for real projects. >>>
Sky's the
LIMIT.
UPLOAD
AND PROMOTE
YOUR PRJKT.
WHAT'S NEW
TOURIST GO HOME!
There is a problem in the city.
Tourism is now seen as a problem by the population, and no longer as an asset.
ON LIFE >>>
COMMUNICATION
In a world where everything seems to move at the speed of light and digital connections dominate our days, Marta and Luca, two young professionals with experience in marketing and communication, realized one thing: the dialogue between brands and people was losing its heart. Everyone was rushing toward immediate sales, but few stopped to listen, to tell stories, to feel.
A team of experts, creating innovative projects.
In our multidisciplinary studio, professionals with different skills work together to create disruptive and original solutions. Each skill adds up, making our agency full of endless possibilities, where design, tech, strategy, and communication feed off each other. Our collaborative approach lets us come up with out-of-the-box ideas, turning the ordinary into the extraordinary and creating unique, unconventional projects.
PARTNER & FRIENDS
Working with locals, to global.
Giulia "GIULY" Pagliacci
from ARCH to DESIGN
I am Giulia, an architect and designer. My passion is turning ideas into concrete projects, taking care of every detail with a mix of creativity and precision. From interior design projects, where every space is designed to reflect who lives in it, to communication strategies, where every message is designed to reach the heart of the audience, my approach is pragmatic and solution-oriented. The person is at the center of each of my projects, with the goal of creating spaces and experiences that are meaningful and functional. I believe that every project is an opportunity to create something unique and special. My professional journey, which began at Studio Baciocchi for Prada, specializing in luxury retail, led me to develop cross-disciplinary skills through ten years of project management at ND_studio in Florence and a ten-year freelance collaboration with Treedom, where I was dedicated to product and supply chain management. This multidisciplinary experience enriches each of my projects, allowing me to offer innovative and customized solutions.
Diego "DIE" Longoni
from DESIGN to ON LIFE
Born and raised in the western outskirts of Milan, in a family farmhouse, they earned a specialized degree in Service Design in 2010. In 2013, they founded Re.rurban Studio, where they serve as Artistic Director and Executive Production Director for the events division. Their expertise includes graphic design, visual identity, and branding for businesses, as well as cultural and territorial enhancement projects. Notable formats include Drive-In Milano, Zona Santambrogio Design District, Inhabits Design Village, Eat Urban - Food Truck Village, and many more.
In 2019, they partnered with Emilio Lonardo to create D.O.S. (Design Open’ Spaces), initially a Design Week event that evolved into an innovative startup in 2021. The startup focuses on research and experimentation with human-friendly technologies, such as augmented reality and sensors, bridging the physical and digital worlds. Collaborations include Milan Design Week, ADI Design Museum, and companies like Kartell, Poltrona Frau, and Alessi.
Since 2023, they have been based in Florence, contributing to the brand identity of the Lumen Firenze project and collaborating with local agencies like Mirror and Bla. Their freelance projects focus on disruptive branding, marketing campaigns, and innovative online and offline strategies.
collaborators
Friends in crime.
